Getting the attention of a busy person isn’t as hard as you’d think. The hard bit is persuading them to part with their time.

News planning is an important PR technique. Here’s a process, tools and forward planning data to help build a news or editorial calendar.

Platinum is the precious metal that recognises a 70th anniversary. It’s also the name of a very special CIPR community project that celebrates its foundation in 1948.

Six years, almost to the day, after joining Ketchum I’m calling it a day.

A senior communication professional shares a personal story of their own mental health and the difference between their organisation’s policy on mental health and the reality.

Facebook pages and groups are replacing local media according to research from Braintree, Essex. Dan Slee shares his workings in this guest post.

Vuelio’s acquisition of ResponseSource is the third deal among PR and marketing tool vendors in the last month. The march of machines is undeniable.

The Future Laboratory hosted a discussion with Sean Pillot de Chenecey at the Corinthia Hotel London tonight to mark the launch of his book The Post-Truth Business.

Social networks such as LinkedIn are based on loose ties. I’ve around 6,000 connections. It’s inconceivable that I could have so many personal relationships. So where’s the value?

Public relations in an agency is unrecognisable from 25 years ago.

Thanks to everyone involved in the CIPR’s #AIinPR panel this year. Here’s a summary of our work presented to the Council today.

Job cuts are the human side of the modernisation of PR but new opportunities are being created enabling us to work smarter and deliver better work.

Tools to drive performance, deliver efficiencies, and demonstrate value needn’t break the bank. Here’s a guide to investing in PR tools and some personal recommendations.

The CIPR has made a concerted effort to engage with business this year. Its latest campaign seeks out bosses directly.

A CIPR project led by Professor Anne Gregory is set to explore the impact of AI on the professions.

Social media community expert Richard Millington suggests Lucy Powell’s proposed bill to clean up private Facebook communities is flawed.

There’s growing scrutiny over the fairness of the EU Referendum. A debate will take place in Parliament today, and the UK in EU Challenge is seeking an expedited hearing in High Court.

The Great North Run takes place in the North East this weekend. It’s one of my favourite days out. See you on the start line.

A new Forrester report explores the application of social media listening tools and characterises the market.

Control your message and your media by using owned media. It’s a powerful form of communication for trusted organisations.