Marcel Klebba and I are creating a virtual school to share our expertise in communications. We hope you’ll join us.

An essay about the impact of the internet on corporate communication, marketing and public relations over the past 20 years.

Podcasting is in vogue, using LinkedIn effectively, Tortoise slow journalism project, Netflix Fyre documentary, unreasonable briefs, a new AI marketing book and dates for PRFest.

It’s difficult for podcasters and publishers to get meaningful audience information because data is fragmented. Here are some suggestions.

Instagram moderation, internet adoption report, fake Twitter audit, future of blogging, Ofcom on children's media use and Digital Download date. 

Individual blogs are in decline but blogging remains an important form of social media for reputation and awareness.

Community teaching and newsjacking tools, Edelman on trust, putting the paid in PESO, a how-to book for 2019, Amazon data driven brands, Instagram marketing offline, and more.

A recent blog post explored using paid media as part of an integrated PESO campaign. Here I look at how to roll out ads and promoted content from £1 per day on some of the popular platforms.

Lessons from rugby, planning a backlash, paid media as part of a PESO campaign, Twitter analytics, a realtime calendar for 2019, and branded Alexa briefings.

Paid media is an important element of the integrated paid, earned, shared and owned (PESO) model but it’s the least understood.

Something new for 2019. Let me know what you think.

Social media listening is finding applications in healthcare. It’s a powerful example of modern marketing and public relations.

An internet visionary vindicated.

Sarah Hall and Stephen Waddington are back. In this show they discuss publicity, books, objectives and jobs for 2019, and robots.

Here are ways that you can help tackle food poverty and the issues raised by the film I, Daniel Blake.

Please help support a fundraising effort for my local foodbank in Newcastle.

Agencies are straightforward organisations to manage. It’s no more complicated than A to Z.

More people than ever before in the UK are expected to use food banks this Christmas. I’d appreciate your help raising money for my local food bank in Newcastle.

Kingston University has published an archive of the Leveson Inquiry six years after it reported.