A CIPR webinar aimed to improve relationships between the public relations industry and intellectual property licencing agencies.

Social media has disrupted Gen Z’s relationship with news media, forcing publishers to adapt content and business models to maintain relevance.

The CIPR #AIinPR panel is seeking contributions from practitioners to create a new dataset of tools used in public relations practice.

The public relations profession is capitalising on its new found status following the COVID-19 pandemic but it must take a more strategic view of its capabilities and work a lot harder to address inequalities.

The reputation of the public relations profession has rocketed during COVID-19 but at a personal cost to practitioners.

A literature review published by the CIPR finds that PR lags other professions including HR and management consultancy in getting to grips with AI. It highlights key issues that need to be urgently tackled.

Professor Anne Gregory has led a CIPR AIinPR project over the last 12 months to review the impact of AI on professional occupations including PR. Kerry Sheehan is the panel’s new leader.

The candidates for CIPR President in 2021 have been announced. I’m supporting long standing CIPR volunteer and trainer Mandy Pearse. She’s an MBA and board level practitioner.

Here’s what you need to know about the candidates’ manifestos in the forthcoming CIPR Election.

A new series of guides explores artificial intelligence (AI) in public relations practice. They're published by the CIPR #AIinPR panel.

A new report highlights an artificial intelligence (AI) knowledge gap in public relations. The CIPR is helping its members plug the gap.

High performing organisations recognise the need to support employees in managing mental health and wellbeing but individuals must also take personal responsibility.

The CIPR State of Profession survey suggests that basic skills are more important than ever and that we need to grasp the opportunity for management potential.

The CIPR has made a concerted effort to engage with business this year. Its latest #PRpays campaign seeks out bosses directly.

If you’re not proud of working in public relations it’s probably time to find something else to do.

Platinum, the CIPR’s anniversary 70th book, was launched in London last night. The Institute also celebrated 70 dedicated practitioners committed to taking it and the industry forward.

Platinum is the precious metal that recognises a 70th anniversary. It’s also the name of a very special CIPR community project that celebrates its foundation in 1948.

Excellence Theory is a much debated model of public relations practice.

Continuous learning and professional qualifications are the only way to benefit from AI and future proof your career.

The march of technology in PR is undeniable. Here’s a plan for embracing innovation in your organisation.