Public relations practice operates along a spectrum of theoretical ideologies from defensive to organisational conscience.

The reality of public relations practice doesn’t match up to its own perception. It’s characterised by missed opportunity and a failure to realise its potential.

The Government’s own economic indicators are bleak. Now would be a good time to check your recession fitness.

A new report suggests that public relations practitioners are supporting organisations in addressing activist concerns and social discord. It’s an idealistic viewpoint.

Innovative learning design, a supportive community, and content from industry leading practitioners has provided Socially Mobile students with networks and strategic skills to step up.

The humility of post graduate learning and the application of research into practice.

A CIPR report tells the story of how public relations has been successfully used during the COVID-19 pandemic through a series of 21 case studies. It’s an uplifting record of the profession’s work.

The integration of marketing and public relations within an organisation is highly situational. It depends on market, size, type of organisation, and scale.

There’s a lot of benefit of coming to a PhD research project as a mature student but it’s not without shortcomings.

Learning out loud and investigating the conditions for public relations to support innovation in organisations.

94,000 people are employed in the UK public relations industry with up to a quarter forecast to change roles in 2022.

An exceptional book about the craft of writing.

2022 will be a year of consolidation for a news industry that has been disrupted by the COVID-19 crisis, changing audience behaviour and technology.

WaddsCon is back for a new season. We’re looking for original speakers for a series of practical events focused on innovation and excellence in media relations.

We look forward to eight of the biggest issues for public relations in 2022.

At Wadds Inc. we've started to explore the medium to long term impact of COVID-19 on the workforce in the public relations market using LinkedIn data.

The CIPR Artificial Intelligence in Public Relations Panel makes five recommendations for the public relations industry to get to grips the impact of AI on society and the profession.

I’m kicking off a part time PhD at Leeds Business School next year to explore how public relations can drive innovation in organisations.

The public relations industry has roared back from COVID-19 so why does it feel so tough?

A thank you letter to the PRCA and the Socially Mobile community on receiving the Mark Mellor, Outstanding Contribution Award. Socially Mobile opens for applications today.