A lack of professional standards and engagement with the public, business, government, media and NGOs are the root cause of a trust deficit in PR.

Announcing a new PR award scheme because it’s an area in which the industry is under served. You’ll undoubtedly have suggestions for categories.

A literature review published by the CIPR finds that PR lags other professions including HR and management consultancy in getting to grips with AI. It highlights key issues that need to be urgently tackled.

This is a post script to my recent essay on the future of PR.

Delusions of Brandeur is a hilarious, beautifully produced book that takes aim at marketing nonsense.

This is my annual essay on the future of the PR business. It’s a work in progress. Let me know what I’ve missed.

Listening is a best practice if often underutilised PR tactic. In this guest post I asked agency owner and Conservative Party campaigner Graham Robb to write about this experience of the 2019 General Election.

It’s time for PR to shift from weekly and monthly reports to live dashboards. Google Data Studio is a good place to start.

We need a concerted effort to clean up political campaigning following the 2019 General Election campaign.

A story from the North of England about an attempt to move the news agenda on from a negative story for the Prime Minister and the Conservative Party.

Today is one of my favourite days of the year. Graduation is always an optimistic, upbeat occasion.

The Libs Dems are playing a dirty disinformation game with the oldest form of political campaign media.

It’s that time of year again. If you’ve found my blog helpful over the past 12 months please consider donating to families in need at Christmas.

In the past 12 months digital PR has seen investment in content and paid social media but cuts in SEO and social listening.

You’re reading the blog of the top Comms and PR Online Influencer of the Year.

Aligning a brand with a political party is a tricky business. Boris Johnson endorses cider, Jo Swinson ethical clothing and Jeremy Corbyn an art gallery.

The penny has finally dropped. Persuading people not to vote is the easiest way to win an election.

The Conservative Party has discovered a way to get both supporters and detractors to share its message with their social media communities.

This General Election campaign is widening the gulf between political campaigning and the conventional norms of organisational communication.

The Conservative Party changed its Twitter account to @FactCheckUK during the ITV Leaders Debate. It’s plainly wrong.