Blog
Empowering a global community through people and relationships
Organisations need to find their purpose in society. Facebook shows how in a manifesto by founder and CEO Mark Zuckerberg.
Four practical ways to support public relations students
The relationship between teaching and working should be a two way street. In public relations we've work to do.
Public relations dissertation topics
It's dissertation season for media and public relations university students. Here are more than 40 potential areas of study.
Public relations: the profession that refuses to learn?
A debate in London next week will explore the relationship between academics, teachers and practitioners in public relations.
Mental resilience against the newsfeed
How do you manage your mental fitness in the face of the current news agenda? Here are some suggestions from my network.
Speaking out: stakeholders on social
The NHS and Sweden are empowering citizens and employees to share stories on Twitter, however the US National Park Service tells an entirely different type of story.
Donald Trump’s communication codex: rebuttal, dead cats, diversion and hyperbole
Can you make sense of Donald Trump’s communication style? Organisations must stand up for what they believe in.
A draft public relations framework to tackle fake news
Public relations is on the front line in helping organisations tackle fake news. Here's how.
Public relations in 2017
Here are the areas in marketing, media and public relations that I’m thinking about in my day job at Ketchum. They’re not so much predictions as a work in progress.
How a Nottinghamshire fire crew use social media for public engagement
Firefighter and Stapleford Fire Station crew manager Kevin Tedds on using Facebook for community education and information.
Find out what Amanda Coleman learned by blogging every day for a year
A commitment to writing daily is a good response to writer’s block. Amanda Coleman has been blogging almost every day in 2016.
Foodbanks tell their own story of poverty in modern Britain
A visit to a foodbank in Newcastle shows that Paul Laverty and Ken Loach’s portrayal of hardship in the film I, Daniel Blake wasn’t an exaggeration.
Chartered PR Practitioner reaches important milestone
More than 160 people have achieved Chartered PR Practitioner status. It’s a symbolic milestone on the way to establishing a standard for public relations practice.
Foodbank fundraiser
I'm raising awareness and funds for a local food bank in the run up to Christmas. Please consider making a donation.
Blogging is alive and well
Many bloggers run lucrative media operations that rival traditional media.
Working with influencers: discovery versus databases
In this guest post Marcel Klebba discusses influencer identification using data analysis versus databases. He puts Webfluential, a database tool, through its paces.
13 planning insights from Ofcom's children and parents media report
I’ve read the latest 230 page Ofcom report so that you don’t have to. It reports on children’s media literacy.
How to build a social media content calendar
It's important to plan your social media campaign before you start posting content. Here's how.
Putting the public back in public relations
The last thing you need to read following the European Referendum and the US election is the perspective of a middle aged British white man, but here goes.