Blog
10 step plan for using public relations as a start up accelerator
Public relations is a powerful tool for a start up to raise its profile and build relationships. It can help prove the viability of a product or service and build a business model.
Crowdsourced runners guide to the Great North Run
Crowdsourced tips from my social network for anybody running the Great North Run on Sunday. See you at the start line.
A story of two books about public relations - separated by 25 years
The second edition of #FuturePRoof continues to assert the value of public relations.
No excuse for lousy measurement in public relations
AMEC's Measurement Month takes place in September. You should get involved if you haven’t already. The return on investment (ROI) will be high.
Blog benefits: four years and 500 posts later
I celebrate a double celebration this month. My personal blog is four years old and I’ll reach 500 posts.
Working in the Gulf’s communications industry
The path to Dubai and the rest of the Gulf is a well-trodden one by many practitioners in the public relations industry.
Facebook knows more about you than your mother
A free tool from Facebook is useful for helping to characterise audiences or publics and understand demographics and behaviours.
Travelling with baggage
Living out of a suitcase for a week is easy, providing you've got the right suitcase. A review of the GOBAG.
A 16 year old’s guide to Snapchat
My daughter explains the popularity of her favourite app Snapchat. It’s mainly used as a means of messaging friends and consuming news media.
Accountability for bias in data and algorithms in public relations
A paper published in the Journal of Communication Management calls on public relations to step up to the ethical challenge of algorithms and data on society.
Pokémon Go primer: what you need to know
Darryl Sparey argues that Pokémon Go has significant cultural, social and wellbeing benefits.
#FuturePRoof is back to assert the value of public relations
The ambitious crowdsourced project is seeking to start a conversation about its value with the public and the organisations that it serves.
How to present like a keynote speaker
Public speaking is hard. Here's how I cracked it. It's a work in progress.
Public relations theory and practice toolkit
Practical suggestions for improving the relationship between scholars and practitioners in public relations from a BledCom workshop.
10 insights for public relations from the 2016 European Communications Monitor
European researchers have spotlighted challenges facing public relations agencies and teams in the tenth edition of the European Communications Monitor.
Year to date: 50 platform and tool updates from the social web
A blog post that does what it says in the title. New digital and social stuff that happened on the internet in the first six months of 2016.
Letter to BledCom: the changing nature of professional accreditation and education
In this final letter to BledCom the CIPR’s CEO Alastair McCapra reflects on the changing nature of accreditation and education within professional membership organisations.
Letters to BledCom: Towards a community of practice in public relations
21 academics, teachers and practitioners including Alex Aiken, Tina McCorkindale, Anne Gregory, and James E. Grunig, have contributed to a workshop at BledCom.