While AI could automate tactical public relations, uniquely human strategic skills are at low risk of substitution, according to a Government report.

Most managers are promoted without any formal training. The CMI argues that it has a significant impact on business performance. The same arguments could be made for public relations practice.

The COVID-19 Communications Advisory Panel report sets out critical skills for practitioners as society learns to live with COVID-19. It's a must read for personal development.

COVID-19 is accelerating the modernisation of PR practice and skills. That’s daunting but it’s also incredibly exciting for individuals and organisations willing to invest in the future.

A new report published by the CIPR examines how much of what we do in public relations is threatened by technology. It’s an important piece of work.

The CIPR #AIinPR panel has crowdsourced a growing list of tools and begun the process of benchmarking a scale of PR tech. Our next job is to determine the impact of tech on skills. Could you help?

The relationship between teaching and working should be a two way street. In public relations we've work to do.

How do you manage your mental fitness in the face of the current news agenda? Here are some suggestions from my network.

The career journey in public relations is far from straightforward. Learning and development is a work in progress.

Starting something is hard but recognising when you’re done and moving on is even harder.