Blog
Lockdown creative industry awards 2020
There's no need for industry awards for at least 12 months. I've written up the winners across all categories.
Meet Replika my AI chatbot friend
I broke up with an AI chatbot called Isabel. The future of PR may need to include managing artificial relationships.
Releasing lockdown
Strong leadership and strategic planning is needed to remodel organisations.
New agency diversity mark launched as CIPR publishes damning report
The UK PR industry needs an estimated 5,000 additional BAME practitioners if it is to be representative of the public that it serves. The Blueprint sets out a practical pathway to tackling the issue.
Fortune favours the brave: Wadds Inc launch
COVID-19 is reshaping the agency landscape, media and the future of work. That includes my own.
Build virtual experiences, not virtual events
How simplyIC remodeled its event by focusing on delegate experience.
Holding out for a hero
Media intelligence firm CARMA has recorded the incredible story of Captain Tom Moore’s £32.8m fundraising effort in a special report. It’s a lesson in life and PR.
Book review: Reputation Management by Tony Langham
A book that provides a blueprint for modern reputation management. Buy it for your boss.
Practitioners must get ahead of AI
Skills, bias and transparency are critical issues for AI in PR.
Dr Martin Luther King: "I have a dream"
A speech from almost 60 years ago to the US nation is as relevant today as the day it was delivered. That’s shameful.
5 tips for running virtual events at scale
Conferences and events don’t transfer easily to the web but the PRCA, Provoke Media and the Virtual PR Summit have thought hard about how to create successful virtual events.
PR will re-emerge from COVID-19 leaner, smarter and better connected
Koray Camgoz, PRCA head of communications and marketing, shares an uplifting vision of collaboration and community as the PR industry heads towards recovery from COVID-19.
How COVID-19 will impact PR practice and skills
COVID-19 is accelerating the modernisation of PR practice and skills. That’s daunting but it’s also incredibly exciting for individuals and organisations willing to invest in the future.
Lockdown letter: brainstorming second order COVID-19 effects
As lockdown is released it will create a wave of second order effects. We’ve an opportunity to create a better future.
Lockdown letter: fraying at the edges
The UK has reached lockdown fatigue. COVID-19 is exposing differences in values in society. We need an exit plan that enables us to co-exist with the virus.
Brand conversations during COVID-19
COVID-19 has led to a massive upheaval in how organisations communicate. Here are some of my favourite marketing and PR examples from my network.
Lockdown letter: Zoom fatigue, checking in with Maslow and future plans
Day 46 in lockdown. This is my sixth letter. It’s become a form of weekly therapy.
Lockdown letter: Communities respond to an inequitable crisis
The crisis is having a devastating impact on financial capital but has led to a huge rise in social capital.
The journey from lockdown
We need to figure out how to live with the COVID-19 virus in order to release the global lockdown. Only then can we look at what comes next.
Lockdown letter: humanising business and media
In celebration of the humanising effect that the crisis is having on business and media. Thank you to the influencers and journalists that are helping us along the way.