Blog
Public relations in 2018
Here's my analysis of the opportunities and challenges that I believe public relations faces in the next 12 months. They’re not so much predictions as a work in progress.
Foodbank fundraisers: #FoodbankAdvent and Boxing Day swim
I’m raising awareness and funds for food banks in the run up to Christmas. I’d love your support. Even better join in.
Chatbots as a public relations tool: proceed with caution
Chatbots are hot but where and how are they being deployed?
How to listen
Listening is fundamental to good relationships and critical to organisational communication. But it’s a much underrated skill that is seldom taught.
For whom the bell tolls
An upcoming discussion between two senior public relations practitioners spotlights the issue of ethics in public relations.
An update on the CIPR’s 70th anniversary crowdsourced project
History and members are informing the CIPR’s 70th anniversary project. We need submissions from across its communities. You’ve two weeks to pitch.
How to write a public relations plan in 10 steps
A blog post about writing a public relations plan.
Help write the CIPR’s story as part of 70th anniversary project
The CIPR is crowdsourcing the knowledge of its members as part of its 70th anniversary celebrations in 2018.
Managing communication breakdown
Managing confrontation is an important part of any relationship.
Target for BME diversity in public relations underestimates issue
The public relations profession should represent the public that it seeks to engage. Regional employment data suggests it has further to go than previously recognised.
Okay Google, I think we’re going to get along
We put Google Home through its paces this weekend. The first generation digital assistant is surprisingly good.
Wey aye pet, it’s a canny run
The Great North Run takes place in the North East this weekend. It’s one of my favourite days out.
Undergraduate public relations degree courses in the UK
This is a list of 2018 undergraduate public relations degree courses as AS- and A-Level results are published.
10 planning insights from the Ofcom Communication Report 2017
Ofcom’s latest report is packed with data and analysis. It should be part of your marketing, media or public relations planning toolkit.
How to build a newsroom or press office for the modern media environment
StoryWorks is Ketchum’s worldwide standard for newsroom and press office design and delivery.
Chatham House Rule explained
A 90 year old rule aimed at promoting openness in meetings is frequently misunderstood.
10 insights for public relations from the 2017 European Communications Monitor
European researchers have spotlighted challenges facing public relations agencies and teams in the eleventh edition of the European Communications Monitor.
Your profession needs you
This is a summary of a speech I gave at the CIPR 2017 Graduation Ceremony. It’s more important than ever to put the public at the heart of your work.
Making a Twitter Moment
Anyone can make and share a Twitter Moment. It's a great way of sharing user generated content from a community.