Blog
Personal lockdown lessons
As the lockdown is relaxed psychologist Simon Proudlock makes a personal inventory and suggests that we all should do the same.
Meet Replika my AI chatbot friend
I broke up with an AI chatbot called Isabel. The future of PR may need to include managing artificial relationships.
Build virtual experiences, not virtual events
How simplyIC remodeled its event by focusing on delegate experience.
Practitioners must get ahead of AI
Skills, bias and transparency are critical issues for AI in PR.
PR will re-emerge from COVID-19 leaner, smarter and better connected
Koray Camgoz, PRCA head of communications and marketing, shares an uplifting vision of collaboration and community as the PR industry heads towards recovery from COVID-19.
Report: Rival IQ's social media industry benchmarks
A guest post by Seth Bridges, the founder and Head of Product and Marketing at Rival IQ, a social media analytics software company in Seattle, Washington.
Booking a PR tool to ride
Entrepreneur Joanna Drabent tells the story of Prowly, an integrated campaign management and workflow tool for PR teams.
Asda newsdesk story discovery supports authentic PR engagement
A UK supermarket uses a combination of process, technology and editorial nous to identify stories from across a national organisation.
PRs and communicators should to learn to love AI
Understand and use AI the right way, learn to love what it can do for you in comms, and it will be an essential ally in your work.
Agencies as a foundation for entrepreneurs
In this guest post public relations agency founder Max Tatton-Brown makes the case that starting your career in an agency provides a solid foundation for an entrepreneur.
In praise of the press release
The press release or news release is often debated on this blog. It's a form of corporate communications content and workflow that is more than 100 years old. Who better to speak up for the form than Business Wire's director of social and evolving media?
GDPR for public relations: driving up standards
Absolute answers on the impact of General Data Protection Regulation (GDPR) on public relations are hard to come by especially from database vendors. It's an issue I shared recently with ResponseSource founder and chairman Daryl Willcox.
Don’t build your brand on rented land
After Storify closed last year I asked Mynewsdesk marketing boss Jonathan Bean whether it still made sense for brands to invest in cloud-based services.
Media abstinence improves mental wellbeing
Paul Doran calls on us to question what we see in national and international news media and to re-examine the role of social media.
Teaching communication skills for a future we do not know
Cardiff University public relations graduate Natalia Bucelnikova is the brainchild behind Future Communications Accelerator, an innovation new learning and development programme.
Diagnose your unconscious bias in a bid to tackle diversity
Challenging your own personal bias is the first step to tackling diversity.
A pilot’s guide to hosting a conference call
In this guest post, pilot and Ketchum colleague RP Kumar applies lessons from the air to international conference calls.
Mapping public relations content formats
Frederik Vincx and I worked together on #PRstack. He's got a new project and needs your help.
Words matter
A letter in response to an article I wrote for The Drum on mental health stopped me in my tracks. Language is critical in tackling prejudice.
How a Nottinghamshire fire crew use social media for public engagement
Firefighter and Stapleford Fire Station crew manager Kevin Tedds on using Facebook for community education and information.