Education and workplace practices are critical to change according to Creative Industries Policy & Evidence Centre.

3Thinkrs is looking to cooperate with other public relations agencies to solve the entry level onboarding and training challenge created by COVID-19.

Employers should focus on market proposition, vision, the split between home and office, and employee benefits.

The Institute for Public Relations and PR NEWS have published a study of corporate communication teams and contribution to organisations. It reports on the factors that determine effectiveness.

The reputation of the public relations profession has rocketed during COVID-19 but at a personal cost to practitioners.

Agencies can claim a proportion of research and development investment costs against their Corporation Tax. It is an incentive aimed at promoting innovation.

The PRCA has launched an Innovation Forum and published a paper on Share of Search.

COVID-19 has normalised video for stakeholder engagement and accelerated the role of professional communication as a management function.

Speaking truth to power risks personal security, professional status and public ridicule. PR practitioners frequently pay it lip service. That makes Karl Connor’s story exceptional.

The Dasgupta Review is the most important document you will read this year. The future of the natural environment depends on it. An urgent Government response is needed.

COVID-19 has had a disproportionate impact on junior talent in the PR industry and widened ethnic, social and gender diversity gaps.

The story of PR agency start-ups in the UK market is an uplifting one of innovation and new business models.

The GCS COVID-19 Communications Industry Report tells the story of a profession demonstrating agility, innovation and resilience.

I’m backing Pete Holt for CIPR President in 2022. He’s a moderniser with fresh thinking on governance and member engagement, and critical areas of practice including internal communications and ESG.

The latest #FuturePRoof practitioner survey is a tough read. It finds an industry getting to grips with structural changes, managing the health impact of COVID-19, and bracing for Brexit.

Mars’ Andy Pharoah described how the company is living its purpose at the PRCA National Conference.

The CIPR of State of the Profession survey was concluded before lockdown. It’s a useful historical record but of limited help to a profession that is trying to figure out its future.

There's no need for industry awards for at least 12 months. I've written up the winners across all categories.

The UK PR industry needs an estimated 5,000 additional BAME practitioners if it is to be representative of the public that it serves. The Blueprint sets out a practical pathway to tackling the issue.

Conferences and events don’t transfer easily to the web but the PRCA, Provoke Media and the Virtual PR Summit have thought hard about how to create successful virtual events.