Blog
“An antidote to the insanity that now pervades the marketing industry”
Delusions of Brandeur is a hilarious, beautifully produced book that takes aim at marketing nonsense.
NHS at 70: Ten difficult conversations for communicators
The latest edition of FuturePRoof published today explores the role of communication in the NHS.
Book to blog: Iliyana Stareva's Inbound PR story
Inbound PR is a new book about modernising marketing and public relations by Iliyana Stareva.
Never stop learning
Deirdre Breakenridge’s latest book Answers for Modern Communicators is a guide book to a career in communications. I was honoured to contribute to foreword.
Review: Robert Cialdini's Pre-Suasion
Public relations should be grateful to Robert Cialdini for his latest book Pre-Suasion: A Revolutionary Way to Influence and Persuade.
Debunking public relations
Myths of PR by entrepreneur Rich Leigh shot to the top of Amazon bestseller lists this week. It takes down some popular misconceptions about the public relations business.
Adventure is closer than you realise
Working 9 to 5, or thereabouts, leaves 16 hours free. It’s the perfect amount of time for a microadventure.
A story of two books about public relations - separated by 25 years
The second edition of #FuturePRoof continues to assert the value of public relations.
#FuturePRoof is back to assert the value of public relations
The ambitious crowdsourced project is seeking to start a conversation about its value with the public and the organisations that it serves.
Getting to why
Answering three simple questions is the key to clear personal and organisational communication. It's inspiring.