Blog
ICCO engages with European governments on digital media and misinformation
ICCO is working with the Council of Europe to shape European policy around digital information and misinformation. I caught up with Deputy Rob Morbin to find out more.
Measurement stupid, is solution to PR talent challenge
If the PR industry measured its work properly it would be able to charge more and pay better.
8 lessons from the ICCO World PR Report
An international public relations report suggests that the industry it set to see growth worldwide but that measurement remains a work in progress.
New international ethical principles for PR welcomed, education and enforcement required
A cross industry group of international PR associations has developed a common set of principles for ethical practice. The next job is education and enforcement.
Innovation is taking place in almost every area of the public relations agency business
Public relations industry leaders explore future of agencies in #FuturePRoof project backed by ICCO and the PRCA.