Blog
Book review: Planning and Managing Public Relations Campaigns by Anne Gregory
Planning and Managing Public Relations Campaigns is a book to return to in daily public relations practice.
#AIinPR panel calls for contributions to literature review ahead of report launch at Turing Institute
Professor Anne Gregory has led a CIPR AIinPR project over the last 12 months to review the impact of AI on professional occupations including PR. Kerry Sheehan is the panel’s new leader.
Professional communicators need to get to grips with AI
A new report highlights an artificial intelligence (AI) knowledge gap in public relations. The CIPR is helping its members plug the gap.
Global Capabilities Framework sets standard for PR skills
The Global Alliance has published a capability framework for public relations.