Blog
In praise of the press release
The press release or news release is often debated on this blog. It's a form of corporate communications content and workflow that is more than 100 years old. Who better to speak up for the form than Business Wire's director of social and evolving media?
Press releases: what, why, when, how, where and who?
Public relations remains firmly wedded to the press release as a fundamental form of content and workflow. They’re used and abused to communicate with journalists and other stakeholders.