Top 10 blog posts for February: the future of public relations
I started this blog in earnest last August. In February I welcomed more than 2,500 unique visitors who visited almost 6,000 pages. I also started blogging for PR Week as part of a revamp of the site's blog. The public relations industry loves to debate the public relations industry. Three of my top five posts for February are about the future of the industry. Curiously long form content is proving to be the most engaging both in terms of visitor duration and comments.
Here are the most popular posts for the month.
- The public relations industry’s confidence problem - The public relations industry must cease being introspective and define its value to organisations as the reputational and relationship adviser.
- 10 ways that brands can use Vine – exploring Twitter’s new six second video sharing application.
- Public relations: the sex issue - why is there a significant gender imbalance in public relations?
- PR graduates: kickstart your career at Ketchum – job opportunities for graduates at Ketchum.
- Essay: the future of public relations – an essay about the future of the public relations business.
- Search for Twitter’s business model almost over: old tweets show in search - Changes to Twitter’s search function to include the most popular conversations around a search term may signpost the way to future revenues for the social network.
- Brand Anarchy: when the audience answers back - thanks to social networks such as Facebook and Twitter customers can answer back.
- Achieving Chartered status – my journey to achieving Chartered public relations practitioner status with the CIPR.
- Guest post: A Conversation with Graham Goodkind - Masters PR student Alexi Gunner met Frank PR CEO Graham Goodkind to talk about his journey from student to agency owner.
- Review: BERG Cloud Little Printer – I love my Berg Cloud Little Printer but it could do so much more.