#ciprnelive Twitter debate: social media and PR

#ciprnelive Twitter debate: social media and PR

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The North East regional CIPR group has been experimenting with monthly Twitter debates as a means of engaging the local public relations community. The second conversation on Wednesday this week explored the role of social media in PR  and followed the Share This session that Adam Parker and I presented at in Newcastle earlier in the month.

They’re a talkative bunch in the North East and so it’s hardly surprising that the conversation moved quickly and levels of engagement were high. During the hour long conversation the topics covered included the role of PR in social media, planning, spam, tools, and using Twitter to build relationships with bloggers and journalists.

The first conversation in August kicked off with 39 participants and 304 tweets, the second this week played host to 49 participants and 326 tweets using the hashtag.

Congratulations to Debbie Sharratt and the North East CIPR team for building and engaging a cracking community.

Here's a Storify summary of some of the highlights of the conversation. If you like what you see follow @cipr_northeast and #ciprnelive for details of the next one in a month or so.

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