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UK government agency spotlights disclosure in online ads and sponsored content

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Advertisers that breach consumer protection law online when working with influencers are under greater scrutiny than ever. The UK Competition & Markets Authority (CMA) has sought undertakings from UK advertising agencies that they won’t breach consumer protection legislation when working with… Continue Reading

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Innovation is taking place in almost every area of the public relations agency business

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Public relations industry leaders explore future of agencies in #FuturePRoof project backed by ICCO and the PRCA. Progressive public relations agencies are rapidly modernising. They are embracing new skills in data, research and paid media, and are investing in creative… Continue Reading